https://www.pomeroygigantic.com/en-vg/blogs/news.atom Jaunimo g. 1, Subačiškės, - News 2022-12-13T11:03:29+00:00 Jaunimo g. 1, Subačiškės, https://www.pomeroygigantic.com/en-vg/blogs/news/304-juniors-takeover-at-sweet-and-street-event 2022-07-11T14:39:13+01:00 2022-07-11T14:40:14+01:00 304 Juniors takeover at Sweet and Street Event David Michael Powell
Are you free in Lithuania on the 31st of July?
Well add it to your diary and time to buy your ticket as we are at the SWEET AND STREET EVENT!
This is an event you don't want to miss! We are being featured in the kids catwalk, and have an exclusive stall at the event. With a candy theme, free activities for the kids and many other sweet treats to enjoy as well. The event will be supporting @theazayliafoundation by raising funds with a prize draw! So come and support an amazing cause. 
Come see us on the day for exclusive offers and a raffle prize that is all about the bear necessities... 👀🐻
Tickets can be purchased here with all the event details. We look forward to seeing you there! 
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https://www.pomeroygigantic.com/en-vg/blogs/news/want-your-own-unique-custom-304-piece-it-s-possible 2022-04-27T12:30:00+01:00 2022-04-27T12:30:00+01:00 WANT YOUR OWN UNIQUE CUSTOM 304 PIECE? IT’S POSSIBLE. David Michael Powell The Custom Lab

Have you looked through the website and thought a logo should be placed elsewhere or paired alongside another logo?

You can now customise your very own 304 clothing. Choose from heat transfers to premium patches, and various colours and styles of garments.

We began as friends looking for adventure and freedom by printing t-shirts in apartment 304. Since then, 304 has become so much more than we could have ever dreamed.

With 304 Custom, you as the customer have the ability to design and create your own 304 pieces and wear clothing that is a true representation of YOU.

Why follow the crowd when you could start your own?

   

 How to create your own custom piece?

Three simple steps
Step 1 – Pick your item
Step 2 – Pick your logo’s
Step 3 – Pick your placement
After this, your good to go!
Why not try it out & see what you can create
We look forward to seeing your designs!
Go check it out!
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https://www.pomeroygigantic.com/en-vg/blogs/news/streetwear-how-streetwear-made-304-the-brand-it-is 2021-12-19T20:01:46+00:00 2021-12-19T20:19:19+00:00 Streetwear: How Streetwear made 304 the brand it is David Michael Powell What is 304 Streetwear?

Streetwear is a retail phenomenon that kicked off during the 80's. Think graffiti, skater boys and hip-hop.  Streetwear is BACK, and it's here to stay! It's not going anywhere and 304 clothing is here to have it's spin on it. 

 

"Now this is a story all about how my life got flipped turned upside down, And I'd like to take a minute, just sit right there I'll tell you how I became the prince of a town called Bel-Air". We were all obsessed by Fresh Prince of Bel-Air growing up, and think the streetwear fashion styled by Will Smith had a bigger impression on us then we realised. The oversized tees, baggy aesthetic, with comfort and self expression being at the core of it's style. As a brand this is our message through our clothing too. Our brand message is "No Pause, Just Play." This is for our customers to find their own adventure in individually-customised clothes.

The history behind Streetwear is all about community and the exclusivity of being in that community. At 304 this is the relationship we want with our consumers. We offer them the exclusivity by being able to build their own custom creations. The custom lab offers customers a chance to really express their style by being in the seat of the designer. 

Shawn Stussy has it's roots in the influence of 304.  Stussy was known for it's influence waving across the West Coast of America to it being a global phenomenon.  Being the leader of Surfboards with it's graphics, which then translated into the Stussy clothing line. From then it has been one of the leading brands of Streetwear fashion. Here we are today and it's still influencing us with our 304 designs. From our Face Palm capsule of a graffiti style graphics, to our Retro Graphic collection. Stussy will always be an influence of 304 but with our own stamp on it.

 We asked our team what Streetwear throwbacks, styles and looks they love and would love to see incorporated into 304. Charlie loves the style in the film "Honey". If you haven't seen it it's one to watch whilst you are off over Christmas. It follows the life of a hip-hop choreographer, with cameo appearances from Missy Elliot. The Streetwear style featured  is one for the design mood-boards. Jess loves the Juicy Couture velour 90's matching tracksuit. Spotted on Paris Hilton and Britney Spears this was Streetwear worn in a new celebrity culture. For DMP an influential Streetwear product for him is an old school Kappa jacket.

What do you Think?

Should we bring any of these influences into the next 304 collection?
We would love to hear from you. What you would like to see from 304? Drop us a message of your Streetwear influencers. 

 

 

 

 

 

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https://www.pomeroygigantic.com/en-vg/blogs/news/i-saw-it-first-exclusive-collaboration 2021-05-18T16:10:13+01:00 2021-05-18T16:10:13+01:00 I Saw It First Exclusive Collaboration David Michael Powell It is official 304 is now one of the first brands to be stocked on I Saw It First! An exclusive range of unisex hoodies and loungewear. 

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It is official 304 is now one of the first brands to be stocked on I Saw It First! An exclusive range of unisex hoodies and loungewear. Come out of lockdown wearing comfy but stylish pieces. Need some inspiration of how to wear the collection? Well we have picked some of our favourite looks from influencers and bloggers to help give you some outfit inspiration.

His and Her Outfits Your Thing?

We love the colour theme (think EasyJet as the inspiration for the runways). Piece together with fashion accessories and statement designer bags. Use the core hoodies as your basic piece, then add your own style to it.

Time to Match

The perfect transitional outfit for the gym, to drinks and shopping with the girls. The black lounge set offers comfort with an oversized fit, and pieces you can style together or individually.

Core Hoodie is a Must Have 

We love this look from Elidia Sowerby! Paired with boots and an oversized jacket this is ideal if you aren't ready to get out of the Lockdown attire just yet. The core hoodie is called core for it to be a core piece in your wardrobe. We want to see your style of the latest collaboration! Make sure to tag us, and I Saw It First in your outfit, and who knows you might be featured on our platforms.

Want to Win?

Keep your eyes peeled on our social media and I Saw It First for your chance to win.

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https://www.pomeroygigantic.com/en-vg/blogs/news/athflow-the-latest-304-trend-collection 2021-03-31T09:14:04+01:00 2021-03-31T10:11:23+01:00 Athflow: The latest 304 trend collection David Michael Powell The latest Athflow collection is "professional enough for the 'office,' stretchy enough for the yoga mat, and comfy enough for the couch".  It's the staple collection you need to add to your wardrobe.

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What is Athflow you ask? 

The latest Athflow collection is "professional enough for the 'office,' stretchy enough for the yoga mat, and comfy enough for the couch".  It's the staple collection you need to add to your wardrobe. Available in six different Spring colour ways or the timeless neutrals which never go out of style. Why not buy one in each colour. You can mix and match to create your own look.


     
Look on point when gyms open on the 12th of April in the latest collection. Not only will you look good in the collection at the gym it's the go to look when picnicking in the park or dinner outside. Be ahead of the trends.  Style the collection with a blazer, or a sweater to transform from the gym to ready to go. 
   

 

The Athflow collection is perfect for when we are no longer relegated to the sofa. It offers the comfort of the new style of pandemic wear, but ready to take on the road back to normality. Need some style inspiration why not check out the pieces style on our Instagram or website. Tag us on social to show how much you love the new collection.
Show us your #304style.

Shop the latest collection now

 

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