The Face Palm T-Shirt is another graphic addition to this seasons collection. With a minimal premium front logo we have added an exciting back print of a palm tree with a spray painted face over the top.

- Colour: White 

- Relaxed Fit

- 90% Cotton, 10% Polyester

- Face Palm Spray Paint logo graphics

- Model is 5ft 10 and wearing Large

Step into summer with the 304 Men's Ascend Tank Top. Featuring raw hem edges and an acid wash effect, this tank top offers the perfect vintage feel for warm weather. The best-selling 'Ascend' graphic is now available in a fresh new colour-way, making it a standout piece in your wardrobe.

Ideal for casual outings, holidays or the gym, the Ascend Tank Top combines style and comfort effortlessly. Elevate your summer look with this must-have vintage-inspired tank.

- Colour: Faded Grey
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Ascend

Introducing the ultimate oversized crew: 304 Women's Sports Club Zip Sweater Athletic Heather. Made for women with unreal fits, this premium quality crew will make a statement with its graphic design. Step up your style game now!

- Colour: Athletic Heather
- Fit: Relaxed
- Fabric: 80% Cotton/20% Recycled Polyester, 320gsm
- Graphic: Sports Club

Introducing our 304 Womens Sports Club Shorts Athletic Grey - the perfect outfit choice for any occasion! These shorts are part of our matching set, providing a cohesive and stylish look. Stay comfortable and fashionable with 304 shorts.

- Colour: Athletic Grey
- Fit: Relaxed

- Logo: Sports Club
- Fabric: 100% Cotton, 320gsm

Crafted from premium 220gsm fabric, the Reborn Graphic T-Shirt is perfect for a smart-casual summer look. Featuring a trendy font and our playful Egg character graphic, this t-shirt combines fun and style effortlessly. Its premium fit ensures comfort and boxy fit. Available in classic summer white, the Reborn Graphic T-Shirt is a versatile addition to any wardrobe

- Colour: White
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Reborn

Introducing the ultimate oversized White T-Shirt: the 304 Women's Lemon Squeezy T-shirt. With a new and improved fit, this fun graphic white Tee offers both comfort and flair. Pair it with the matching crew for a coordinated look that's sure to turn heads.

- Colour: White
- Fit: Relaxed
- Fabric: 100% Combed Cotton | 240gsm
- Graphic: Lemon Squeezy

Introducing the ultimate oversized crop crew: the 304 Women's Lemon Squeezy Sweater in Butter. This trendy lemon shade is perfect for the style queen looking to make a statement. With a new and improved fit, this fun graphic crew sweater offers both comfort and fun. Pair it with the matching t-shirt for a coordinated look that's sure to turn heads. 

- Colour: Butter
- Fit: Relaxed
- Fabric: 80% Cotton/20% Recycled Polyester, 320gsm
- Graphic: Lemon Squeezy

Our 304 Women's Head In The Clouds T-shirt is the perfect way to showcase your individual style. Featuring a staff favorite graphic, this Tee is crafted from soft and flattering material. Its oversized and relaxed fit make it an ultra-comfortable, ideal for lounging or casual outings.

- Colour: Granite
- Fit: Relaxed
- Fabric: 100% Combed Cotton | 240gsm
- Graphic: Head In The Clouds

Make an unforgettable statement this summer with the 304 Women's Caffeine Crew 2.0 T-Shirt, featuring our best-selling graphic now in a fresh new colourway. Perfect for warm weather, this summer-friendly tee pairs perfectly with a chilled iced coffee. 

- Colour: Coal
- Fit: Relaxed
- Fabric: 100% Combed Cotton | 240gsm
- Graphic: Caffeine Crew 2.0

Crafted from premium 100% cotton with a durable 240 GSM weight, the 304 UFO T-Shirt combines comfort and style with a breathable, garment-dyed finish. Designed with a relaxed, boxy fit, dropped shoulders, and reinforced neck ribbing, it’s built for everyday wear. The front features a small 304 logo, while the back and front boldly display the message, "We Are Coming to Take It All Back," paired with a striking UFO graphic, making this tee a bold, out-of-this-world statement piece.

 

You asked, we listened. The best-selling Lost Club graphic is back to complete the matching co-ord with the new Lost Club shorts. Featuring the iconic design you love, this set is perfect for making a bold fashion statement.

Don't miss out on the ultimate combo of style and comfort with the Lost Club collection.

- Colour: Black
- Fit: Regular
- Fabric: 100% Cotton | 320gsm
- Graphic: Lost Club

We're excited to bring back last summer's best-selling Steezy Cheesy graphic, now in a fresh new colourway! This revamped edition features our new and improved faded fabric and an upgraded fit. Stand out with this fun and stylish tee, perfect for adding a playful touch to your wardrobe.

- Colour: Acid Wash
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Steezy Cheesy

Introducing the 304 Men's Reborn Graphic T-Shirt, featuring a humorous play on words and the new 304 Egg character. Crafted from premium 220gsm fabric, this tee is perfect for smart-casual looks. The durable, faded bone heavy design ensures you stand out and feel confident.

Elevate your wardrobe with the unique style and quality of the 304 Men's Reborn Graphic T-Shirt

- Colour: White
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Reborn

Introducing the 304 Men's Paradise Graphic T-Shirt, now available in a fresh new colourway! Crafted from premium 220gsm fabric, this iconic tee is perfect for smart-casual looks. Its durable, faded heavy design ensures you stand out and feel confident wherever you go.

Upgrade your wardrobe with the timeless style and quality of the 304 Men's Paradise Graphic T-Shirt.

- Colour: Black, Faded Eucalyptus
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Paradise

Elevate your style with our 304 Men's Paradise Shorts in Black. Crafted from premium materials, these shorts match our best selling graphic that ensures you'll stand out.

Designed as part of a matching set, they're perfect for making a bold fashion statement. Experience the perfect blend of comfort and style with the 304 Men's Paradise Shorts

- Colour: Black
- Fit: Regular
- Fabric: 100% Cotton | 320gsm
- Graphic: Paradise

Made with premium 220gsm fabric, the new Lemon Squeezy Graphic T-Shirt is perfect for summer with its vibrant citrus-inspired graphic. Featuring a fresh character design, this tee is a delightful addition to the 304 family.

The positive quote adds an extra touch of good vibes, making it ideal for brightening up your summer wardrobe. Stand out with this fun and stylish t-shirt, perfect for casual outings and sunny days.

- Colour: White
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Lemon Squeezy

One of our favourite t-shirts from the summer collection, the Feeling Lucky Graphic T-Shirt is crafted with premium 220gsm fabric for exceptional comfort and durability. Ideal for smart casual looks, this white tee is perfect for summer evenings out with friends. Stand out in style and feel confident with the unique Feeling Lucky graphic. Elevate your wardrobe with this must-have piece from our summer collection.

- Colour: White
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Feeling Lucky

Get ready for summer with the best-selling Face Palm Graphic T-Shirt, now back in a fun summer acid wash design. Made with premium 220gsm fabric, this tee is perfect for summer festivals and casual outings. Stand out and feel confident in its durable, acid wash heavy tee design. Upgrade your wardrobe with this stylish and comfortable piece from 304 Mens, and make a bold statement wherever you go.

- Colour: Acid Wash
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Face Palm

Introducing the Desert Graphic T-Shirt, crafted with premium 220gsm fabric for ultimate comfort and durability. This tee is perfect for summer for an elevated casual look, featuring a new desert logo that stands out beautifully against the acid wash faded bone heavy design. The Desert Graphic T-Shirt ensures you make a stylish statement effortlessly.

- Colour: Faded Bone
- Fit: Regular
- Fabric: 100% Cotton, 220gsm
- Graphic: Desert